Teddy Towncrier's Web Oasis.

September 25, 2008

Working the rubber chicken circuit for fun and profit.

Filed under: Uncategorized — teddytowncrier @ 12:13 pm
Tags: , ,

How does the idea sound of showcasing your industry to a room full of folks who want to be there, want to hear you and will feed you for free?

One of the toughest jobs for the Programme Chairman of the local service club (Rotary, Optimists, Lions etc). is to find speakers for their monthly dinner meeting.

Programme chairmen are always on the lookout for fresh ideas for dinner meetings and a well contructed letter offering your services will often be warmly welcomed.

Although it’s usually only a half hour slot;   Being Guest Speaker at these meetings is an excellent opportunity to showcase your business in a welcoming environment.

This isn’t an opportunity to “Pitch” your business or collect business cards for follow-up but rather should be used as an opportunity to share a few ideas that may not be evident but are working well for others.

Of course materials should be on hand for requests and telephone calls will arrive..

More on this idea in audio format at: http://www.bnipodcast.com/  See Episode 70 “Referrals for the Difficult-to-Refer Business”.

I’m pleased to give Heidi Caswell full credit for pointing me to this valuable resource.

If you’re too chintzy to click on the Blue Birdy and give me a Tweet or add a comment on this blog ….. At least drop a comment in Heidi’s.

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  1. Hi Teddy,

    Thanks for today’s lesson.

    I am glad you explained the concept behind the Rotary and Chamber meetings,
    as I am more used to the fast-paced elevator pitch meetings.

    I believe that the key to networking is matching your expectations to the goals of the venue.
    We sometimes lose sight of the purpose of certain meetings. In so doing, we
    alienate the very people who might otherwise be instrumental in helping us
    to achieve our objectives.

    When I first started networking at restaurant meetings, I didn’t have a clue.
    But I quickly learned that “givers gain” and third-party validation are more powerful than blathering on about one’s capabilities.

    Not surprisingly, this works well on the web, especially in the anti-commercial social media space.



    Comment by Mitchell Allen — September 25, 2008 @ 6:48 pm | Reply

  2. Definitely helps to make it easy for people to refer us!

    At the very least, make sure they know what you do!

    Comment by Lindy Asimus — September 26, 2008 @ 11:55 am | Reply

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